Media Pays as it Goes

Strategypage tells how the press works in the Middle East:

...In the Islamic world, media is seen as a tool, not an independent institution dedicated to finding and reporting the truth. Most news media (print and electronic) in the Islamic world cannot survive on advertising revenue. There just isn't enough of it. But there are plenty of "patrons" available to pay for favorable coverage, or a good dig at a rival. In other words, you pay the editors to get your message into circulation. The CIA has been aware of this since World War II, and has played game quietly ever since then. On a slow news day, American media will jump on this and score some points over how un-American it all is.

Maybe the Old Media in the US should try this, and place positive news stories by our military for pay. This would make up for the dramatic decline in subcribers and viewers because of their mostly negative reporting.